E3 produces live action and animated videos for a wide range of clients and uses. Past video projects include: exhibit centers, pre-visit videos (that accompany our Outreach Programs), social media campaign videos, website videos, and full length documentaries. By utilizing the latest professional ultra-high definition camera and drone systems, using engaging motion graphic styles, and targeting specific visual, auditory and scripting styles to specific audiences, E3 is able to create a wide range of video products that captivate and inform the target audiences.
Produced for City of Tucson Environmental Services, these 12 engaging and informative PSAs educate the community about recycling the four major commodities: Metal, Paper, Plastic, and Glass.*
These PSAs were developed for a general public social media audience on platforms such as Facebook, YouTube, NextDoor, and Instagram.
To best capitalize on current social media attention spans, ensure evergreen usability, and maximize pieces of content for the client’s feeds, three videos were produced about each commodity.
The videos are high energy, fast moving, eye popping and information dense. Stylized open captions provide additional visual reinforcement of the messaging, as well as make the videos universally accessible to users watching without volume.
*Note with frequent changes in the recycling industry, some of the information in these videos may no longer apply in certain municipal regions.
The “Recycling 101” videos quickly cover the most very basic “dos and don’ts” for that commodity type.
The “Recycling In-depth” videos dive deeper into some of the nuanced rules and best practices for recycling each commodity type.
The “Recycling 3Rs” videos explore ways to reduce, reuse, and recycle within each of the four categories.
Watching Our Water Post-Visit Video
Watching Our Water is a water education program for 6th-8th grade students, addressing the intricacies of Tucson's unique water situation, with a focus on water sources, the urban water cycle, climate change, and water conservation. This fun and engaging post-visit video emulates a video conference call to reinforce the concepts taught as part of the Watching Our Water program and emphasize the importance of taking action to protect Tucson’s water.
STORM Group Social Media PSAs
These fun and engaging PSAs were created for the Phoenix metro storm water management group (STORM). Designed with a social media audience in mind, each video focuses on simple actions the viewer can take to reduce unwanted contaminants from getting into stormwater.
TEP Electric Vehicles
Produced for Tucson Electric Power, for students and the general public, this series of four informative and engaging videos teaches audiences about the history, basics, and benefits of electric vehicles (EV), as well as TEP’s current investments in EV.
TEP Go Green Awards Virtual Ceremony
Produced for Tucson Electric Power, this fun and lively virtual awards ceremony recognizes the 2020 TEP Go Green Awards recipients. Because of filming during the COVID-19 pandemic, many additional protocols were followed for on-camera talent and staff safety.
TEP Line Group Livestreams
When the COVID-19 pandemic restricted in-person meetings, Tucson Electric Power partnered with E3 to produce several livestreams for their Line Sighting Group related to new infrastructure routes. These YouTube livestreams (produced in August and October of 2020) featured three socially distant on-camera talent locations, live Q & A, and embedded feeds of media presentations. Utilizing the latest in high definition live video encoders in conjunction with limited on-site staff and additional staff working remotely via cloud infrastructure, the events were produced with strict adherence to social distancing and decontamination protocols, while still providing a rich, professional media experience.
Educational K-12 Livestreams
When the COVID-19 pandemic resulted in school closures in the spring of 2020, E3 quickly pivoted to prepare and disseminate livestream versions of programming in keeping with our partner agencies desire to support the community and provide remote learning opportunities for students during these unprecedented times.
Twenty-two livestream productions were completed for a number of clients, including: Tucson Water, Tucson Electric Power, City of Tucson Environmental Services, UniSource Energy Services, Salt River Project, Living Streets Alliance, the National Park Service, and the Town of Queen Creek.
Using the latest in high definition live video encoders and over a thousand feet of cable, staff and on-camera talent were able to be socially distant during the entire production process, while creating a high-quality, multi-camera, media-rich experience.
To reach the largest audience possible, the livestreams were streamed live to embedded YouTube videos, as well as to partner agencies’ Facebook feeds, allowing for a real time Q & A.
To inform parents and teachers about some of the educational livestreams, E3 produced fun, snappy and visually engaging advertisement videos posted primarily on Facebook.
Tucson Water Program Overview Videos
Sponsored by Tucson Water, Water Smart Kids (for 1st-3rd graders), Our Water, Our Future (for 4th-5th graders), and Watching Our Water (for 6th-8th graders) teach students about the natural and urban water cycles, Tucson’s water sources, personal water conservation and so much more! These program overview videos are for teachers and the community to learn about the programs.
Water Smart Kids Post-Visit Video
Water Smart kids (formerly Da Drops) is a water education program designed for 1st-3rd grade students, focusing on the water cycle, water supply, and water conservation in the Tucson Basin. Each student receives a small cup to use for brushing teeth and saving water at home, as well as a booklet of exciting activities to reinforce newly acquired learning. While completing their activity booklets, students discover secret clues to watch this special video with their family about being Water Smart!
Our Water, Our Future Videos
Our Water, Our Future is a water education program designed for 4th-5th grade students, addressing natural and urban water cycles, Tucson's water supply, water as a limited resource, water use, water recycling, and water conservation.
This 7-minute pre-visit video is shown to students prior to the on-site classroom presentation and helps introduce students to Tucson’s water history.
Post-Visit Videos: Water Smart Flix
While completing their Our Water, Our Future activity booklets, students discover secret clues to access these Water Smart Flix online. These five short videos reinforce knowledge and concepts taught as part of the Our Water, Our Future program.
Too Good to Throw Away! Pre-Visit Video
Too Good to Throw Away! is a recycling education program designed for 1st-5th grade students to learn about and practice the 3Rs: reduce, reuse, and recycle. This 6-minute pre-visit video is shown to students prior to the on-site classroom presentation and teaches the risks of recycling bin contamination.
Renewable Students Videos
Renewable Students is a classroom presentation delivered as unique multimedia learning experience delving into the history, science, and costs/benefits of many renewable forms of energy. The presentation is organized around viewing content on a variety of popular smartphone apps and websites. To help keep the audience engaged, content was created in the popular style of that app platform. The program has a short pre-visit video that serves as an introduction to the classroom presentation, and in line with the smartphone app theme, simulates an Instagram Live! The presentation and related lessons are aligned with ADE standards. Renewable Students is sponsored by Tucson Electric Power and offered free of charge to schools in Tucson.
This 3 minute video is shown to the students prior to the onsite presentation. The video simulates an Instagram live video and helps prime the students with some of the concepts and introduces them to Renewable Students.
These three portrait videos were created to mimic the Snapchat discover videos, featuring a lot of quick transitions, unique backgrounds, and jokes. These videos quickly explore the histories of the renewable energy resources of solar, wind and hydro power.
Renewable Students Science Minutes provide some quick insights into a question about renewable energy or the larger power grid.
Turn It Off!
This quick PSA reminds students of the easiest and best way to conserve energy. Turn off lights and other devices when they aren’t being used!
This 5 minute video is shown to the students after the onsite presentation. The video simulates an Instagram live video and helps reinforce some of the concepts in Renewable Students.
Watching Our Water Pre-Visit Video
Watching Our Water is a three-part water education program for 6th-8th grade students, offered by Tucson Water. Students learn about the intricacies of Tucson's unique water situation, focusing on water sources, the water cycle, recycled water and water conservation. This new pre-visit video is shown to students prior to the on-site classroom presentation and teaches them about their personal water use while exploring Tucson's three sources of water.
Bright Students Program Overview
Bright Students is an three-part energy education program for 5th-8th grade students, sponsored by Tucson Electric Power/Unisource Energy Services and offered free of charge to schools in Tucson, Rio Rico, Nogales, Kingman and Lake Havasu City. The program is designed to teach students about electricity generation, energy sources and energy efficiency. This program overview video is for teachers and the community to learn about the program.
High School Energy Retrofit
High School Energy Retrofit was created for Opterra Energy Services as part of a larger educational offering to high schools that undergo energy efficiency upgrades. With a target audience of high school students, this video utilizes a simple illustrated style that integrates smartphone use to convey the primary content in a way that is relatable and engaging.
Linking Southwestern Heritage Through Archeology (LSWHTA)
Linking Southwestern Heritage Through Archeology (LSWHTA) is a program for Hispanic and Native American youth ages 14-18 years that uses regional archeology as a bridge to connect urban Hispanic youth and their families to their own cultural history. Through visits to National Parks, local museums, and university laboratories, students engage in the study of Southwest archeology from the prehistoric to the historical periods. They also look at (and participate in) present-day activities that evolved from past cultural practices. This video was produced for the National Park Service Centennial Project to showcase the program.
Bright Students Pre-Visit Video
Bright Students is an three-part energy education program for 5th-8th grade students, sponsored by Tucson Electric Power/Unisource Energy Services and offered free of charge to schools in Tucson, Rio Rico, Nogales, Kingman and Lake Havasu City. The program is designed to teach students about electricity generation, energy sources and energy efficiency. This pre-visit video is shown to students prior to the on-site classroom program and serves as a primer on energy consumption, sources, and transformations.
Low Income Weatherization
Low Income Weatherization is a multi-use video produced for Tucson Electric Power and UniSource Energy Services. The video covers over twenty simple tips and products that can be easily installed in homes to save hundreds of dollars annually in water and electricity costs. Designed primarily as a waiting room lobby loop, the video is also used in educational settings as an overview on reducing home energy use. Separate Spanish language and Spanish open-captioned versions were also produced.
Stories of Solar Energy
Stories of Solar Energy is a three-part series produced for the City of Tucson and Pima County's Solar One Stop website and downtown kiosk location. The video consists of three parts (A: What is Solar Energy?, B: Residential & Small Commercial Solar, and C: Tucson's Solar Future) which explore the basics of photovoltaic (PV) systems, residential and utility scale solar systems, and the future of solar power.
Water Smart Kids Pre-Visit Video
Water Smart Kids (formerly Da Drops) is a water education program designed for 1st-3rd grade students, sponsored by Tucson Water, focusing on the water cycle, water supply, and water conservation in the Tucson Basin. This video is shown to students as part of the lively, hands-on, one-hour classroom presentation. Students follow an animated water drop named Slick to learn about the water cycle, water sources, and water conservation.
TEP Girl Scouts CFL Partnership
TEP Girl Scouts CFL Partnership was produced to help excite and inform the Girl Scouts of Southern Arizona about a new partnership between Tucson Electric Power and the Girl Scouts to distribute energy saving CFL bulbs. The video was produced with visual styling intended to appeal to Girl Scouts.
The Anza Expedition, 1775-1776
The Anza Expedition, 1775-1776 was produced for the National Park Service and the Juan Bautista de Anza National Historic Trail. This 24-minute documentary explores the rich history of the Anza Trail and the founding of the city of San Francisco. The Anza Expedition, 1775-1776 aired on PBS in both Tucson and San Francisco in 2012.